Spotify, Warner Bros., and DC have announced they will produce new, scripted podcasts. DC has given birth to some of the most recognizable heroes and villains in the world.
The birthplace of Batman, Superman, and Wonder Woman, DC has told countless stories about these timeless characters in a wide array of mediums. In addition to their comic book origins, they dominate movies, television series, video games, novels – their presence is nearly universal.
Will Also Form New Original Content
In a press release, a new multi-year partnership between Spotify, Warner Bros., and DC was announced. These companies will come together to create a slate of original, narrative scripted podcasts that draw upon iconic DC characters, as well as the studio’s wider collection of titles.
Warner Bros. is set to develop and produce the annual slate of fresh dramatic and comedic podcasts. Spotify will have claim over the first look at these podcasts, and lead the marketing, advertising, and distribution of the shows right on the Spotify platform. In addition to podcasts about iconic DC characters, the companies will also collaborate to form new programs from original content.
Peter Girardi and Robert Steele will head the partnership on the Warner Bros. side. Dawn Ostroff, the Chief Content and Advertising Business Officer at Spotify, stated,
“We could not be more excited to be working with Robert, Peter and the entire Warner Bros. and DC teams to deliver new exclusive stories to the more than 286 million Spotify users.” DC fans should be happy to hear about this upcoming venture that will allow them to see their favorite characters in a new light.
So, what do you all think about this guys?